"Narrative structures are how we give purpose to the world; 9/11, marriage and purchasing a new car - all are stories we fit into our own journey as heroes of our own lives. Is the 87 Volvo ugly because it is safe or it is safe because it is ugly? Do I help combat corporate sameness when buying Apple? When I buy your product, what story do I participate in?"

                                           Johan Liedgren

 

 

Honkworm International is a consulting and creative services studio producing branded online entertainment. Honkworm is not a destination site - rather we are a business-to-business firm creating custom entertainment experiences for consumer brands.

Honkworm has created branded entertainment for major advertisers. We've worked with Budweiser, HBO, Starbucks, MTV Networks, Warner Brothers, Fox Television, NBCi, Coke, Ford, Nike, Excite, Lucent, Rolling Stone, BBC America, Gibson Greetings, Nokia, British Telecom, Netscape, Macromedia, Playboy, Microsoft, Showtime (Japan) and RealNetworks.

Based in Seattle, Honkworm International also has sales offices in Los Angeles, Tokyo, New York and Sydney, and is currently developing a market presence in Europe.

 

 

Our consultation and development model consists of the following three-stage process:

1. Defining The Brand Story - First and foremost Honkworm wants to help brands discover what story or message they want to get across to potential customers. Whether we are brought in at the beginning of the process, or work from an existing campaign, the brand story provides the essential foundation.

2. Determining Where And How To Tell The Story - Once the story has been established, Honkworm works closely with a brand's Media Planners to determine the best available outlets for a particular message. Once the appropriate platforms have been determined, Honkworm designs the creative campaign.

3. Programming The Brand Story For The Platform - Once production begins, Honkworm manages the production process and creative implementation through final delivery.

 

COMPANY     |     WE     |     PRESS     |     STORY, INC.
 
Honkworm International, 210 3rd Ave S #4A, Seattle WA 98102
e-mail: info@honkworm.com